Announcing our webinar, in partnership with Good On You and Farfetch, exploring the burgeoning and critical growth of sustainability in fashion, and how it is shaped by consumer choices and business innovation. Sustainability seems to be the latest trending word. What makes a fashion brand sustainable? Finally, taking good care of your clothes can make a big, positive difference as well, since much of the environmental impact (e.g., water and energy use) from our clothes’ life-cycles may come from this care-taking stage. Sustainable fashion focuses on clothing that's designed, manufactured, distributed, and used in ways that are environmentally friendly. Project Trashion: Sustainable fashion that makes a statement. You can also look for the Bluesign or OEKO-TEX 100 certifications. Pro tip: Support local makers that source fibers from the region and ones that produce their clothes in renewable energy powered facilities. Most fashions designers out there focus more on what to tell their clients to wear, instead of focusing on exactly how green their designs are. are generally preferable over virgin, petroleum-derived synthetics like polyester, acrylic, and nylon. Two well known sustainable brands actively doing this are Everlane and Reformation. While it is definitely all those things, October is also an exciting time for those interested in sustainable fashion, mainly because of an initiative called Project Trashion. Materials:Fashion is tangible, and there are a lot of … Pro tip: Look for brands that make it a priority to minimize byproduct waste in their manufacturing process and excessive packaging materials during transport. With all of the dyeing, sewing, and shipping involved, the fashion industry has a high carbon footprint. It’s this kind of signature that was missing from Prabal Gurung’s uptown amalgamation of snazzy white tuxedos, leopard print, diva dresses draped on the hip, explosive peplums and feather fripperies. This public demand has led to the rise of sustainable fashion, with Wired estimating that cheap clothes shed over 100,000 microfibres with each wash. In contrast to traditional fashion houses that only have a few seasonal collections per year, fast fashion brands may churn out as many as one new collection per week (or more) in efforts to drive continuous, mindless consumption. The fast fashion cycle is far from sustainable, because it depletes the Earth’s natural resources at exponential rates, exploits workers around the world, and results in an overwhelming amount of waste. Admittedly, paper invitations have largely given way to digital ones, and designers have hinted at the subject: At Sies Marjan, Sander Lak claimed inspiration from a Guggenheim exhibition by Rem Koolhaus opening next week entitled “Countryside: The Future,” about — yes — the ecology of the outdoors. But that kind of criticism, easy to make, actually misses the point. To me, sustainable fashion covers three things: 1. A new initiative by the GCU Fair Fashion Center aims at replacing costly and dirty diesel … View Details. Make it last uses Green Strategy’s definition of “more sustainable fashion” as a starting point: “More sustainable fashion can be defined as clothing, shoes and accessories that are manufactured, marketed and used in the most sustainable … Also, for cellulosic fabrics, look to prioritize lyocell or Tencel, a branded fiber by Lenzing, which is an industry leader in innovating environmentally conscious fibers. Free. Some wools and plant fibers can even be grown in ways that are regenerative, meaning able to regenerate healthy soils and sequester carbon (which helps to combat climate change). What makes a fashion brand ethical begins with what its garments are made from, how the fibres are farmed and how they are treated before the shirt or a skirt is made. Fashion is major contributor to global carbon emissions, and that’s just the first of many issues. Yet it is also true, as Mr. Vevers pointed out, that leather tends to be kept and gets better with age. Dozens of women attended a … Second to oil, fashion and textiles is the most polluting industry in the world. Here are my hopeful suggestions for what your wardrobe might look like in a decade’s time if fashion’s sustainable revolution succeeds. 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